Celebrity chef’s branded restaurant
07Dec
By admin @ Dec 7, 2011
in Restaurant Management Recruitment
In recent years we've seen more and more celebrity chefs using their status and profile to venture into the branded restaurant market and go head to head for market share with many established restaurant businesses. Perhaps investors are more enthusiastic to back a venture with a well known celebrity behind it as opposed to a new unknown brand which will have to invest massively in marketing and promotional activity in order to get the brand visible in an already highly competitive marketplace.
With dedicated food channels on Sky and Digital TV, there has never been a better time for celebrity chefs to gain exposure and build up public interest and then use this to good effect with their commercial ventures.
At the moment they seem to be leading the growth of the high street restaurant industry. Jamie Oliver, Antonio Carluccio, Raymond Blanc to name a few.
When you look at the high street now, you see Jamie's Italian building a strong presence across the UK. Jamie Oliver's new restaurant in Manchester is due to open in 2012 and unsurprisingly it is the talk of the town amongst other restaurant businesses. The business model of Jamie's - vibrant restaurants, high quality food combined with simplicity at reasonable prices is creating a real buzz in the restaurant industry.
With Raymond Blanc the latest celebrity chef to buy a chain of branded restaurants, completing the acquisition of some of the Chez Gerard restaurants which will be rebranded to his Brasserie Blanc chain, a career as a restaurant manager is looking to be a great option for many people looking to develop their careers in the hospitality industry.
Many restaurant management jobs offer good salaries and additional earning potential via bonus schemes and the potential to progress within those companies.
Given the competitive nature of the hospitality industries many employers are investing heavily ensuring they can attract the very best restaurant managers available and part of this strategy for many of the UK's leading restaurant businesses is to use our recruitment services here at Detail2Leisure to help them find the best people for their management opportunities.
Find the right restaurant job with Detail2Leisure, providing recruitment to the leading high street restaurants.
With dedicated food channels on Sky and Digital TV, there has never been a better time for celebrity chefs to gain exposure and build up public interest and then use this to good effect with their commercial ventures.
At the moment they seem to be leading the growth of the high street restaurant industry. Jamie Oliver, Antonio Carluccio, Raymond Blanc to name a few.
When you look at the high street now, you see Jamie's Italian building a strong presence across the UK. Jamie Oliver's new restaurant in Manchester is due to open in 2012 and unsurprisingly it is the talk of the town amongst other restaurant businesses. The business model of Jamie's - vibrant restaurants, high quality food combined with simplicity at reasonable prices is creating a real buzz in the restaurant industry.
With Raymond Blanc the latest celebrity chef to buy a chain of branded restaurants, completing the acquisition of some of the Chez Gerard restaurants which will be rebranded to his Brasserie Blanc chain, a career as a restaurant manager is looking to be a great option for many people looking to develop their careers in the hospitality industry.
Many restaurant management jobs offer good salaries and additional earning potential via bonus schemes and the potential to progress within those companies.
Given the competitive nature of the hospitality industries many employers are investing heavily ensuring they can attract the very best restaurant managers available and part of this strategy for many of the UK's leading restaurant businesses is to use our recruitment services here at Detail2Leisure to help them find the best people for their management opportunities.
Find the right restaurant job with Detail2Leisure, providing recruitment to the leading high street restaurants.
